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Ewald Kubota

Ewald Kubota

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Ewald Tractor Co. was founded by my grandfather, Herbert John Ewald, Sr., in November 1948 along with his oldest son Herbert John Jr. (Red). The company was a Ford Tractor dealership and was originally located in downtown Seguin by the courthouse. In 1952 the business was moved to a brand-new building on Kingsbury Street in Seguin and operated there for the next 20 years.

During the early 1960's Herbert's youngest son Henry, my father, worked alongside his brother Red in Seguin and also at a satellite location in Karnes City. By the late 1960's Red managed the Karnes City store while Henry took over operations in Seguin. Eventually Red closed the dealership in Karnes City and began manufacturing fiberglass tanks and other products. He became quite successful with his own company, Red Ewald, Inc. By 1972 Henry had purchased the business from his father and moved the store to the west side of Seguin on Interstate 10.

Henry operated the dealership there for many years, enduring the hardships of the mid-'80s recession by traveling throughout the country, buying used tractors and shipping them back to Seguin for resale. By 1989 most other tractor dealers in the area had gone out of business due to a record drought and poor economic conditions throughout Texas. It was this same year that Ford Motor Company sold their tractor division to the Fiat Group which later renamed the tractor line New Holland. Also in the same year Henry added the Kubota line of tractors to the store in Seguin.

Throughout most of the 1990s Ewald Tractor grew rapidly, adding Case and Massey Ferguson equipment as well as many other short-line brands. Also during these years I began working at the dealership as a mechanic's helper and delivery person. In 1996 after graduating from Texas Christian University, I returned to the dealership and began work as a technician, then later as an equipment salesman. By 1999, I earned the title Sales Manager and convinced my dad it was time to expand.

In 2000 my dad retired from the business after almost 40 years and turned over management to me. That same year I (with my father's co-signing of a bank note), purchased the assets of Greater Southwest Equipment: a Kubota tractor dealer with locations in San Antonio and Floresville.

Sadly, on Christmas Day 2002, my dad died in an accident at his home in Seguin. It was devastating to me, my family and our company. He was 66.

In 2003 we moved the San Antonio location to a new building just south of Boerne on Interstate 10 and in 2005 we moved the Floresville location to a new building just north of the city on Highway 181.

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